Goals and achievements
Description of project
To enhance the loyalty of federal customers at Rostelecom, the Eventors team organized a corporate tour around Italy. The journey introduced the guests to the Italian lifestyle of Dolce Vita - an exquisite combination of art, delicious cuisine, fashion and speed.
Guests were invited to visit the Emilia-Romagna region. This legendary place is known throughout the world as the birthplace of luxury sports cars. At the car-racing track Modena the participants made independent rides in Ferrari cars. According to the results of the competition, the winners were awarded cups, medals and collection champagne. The museums of Ferrari, Lamborghini and Maserati showed the guests models of racing cars and revealed the history of the famous brands.
In the cities of the Emilia-Romagna region, participants tasted the most recognized Italian products: Parmedgiano cheese, Parma ham and Balsamic vinegar.
At the end of the program, a gala dinner was held in the house of Luciano Pavarotti, where the guests enjoyed the professional performance of the Italian opera.